Blog
Useful without attending anything
Articles and guides built from the questions people ask at sessions. Free, and readable in a few minutes.
Where the first customer comes from
Ask a founder how they found their first paying customer and the answer is almost never the one in the business plan. The patterns that repeat, and why the first sale looks nothing like the hundredth.
Why am I not clearing interviews?
Getting interviews and failing them is a different problem from getting none, and it has different causes. Seven of them, and how to tell which is yours.
Why am I not getting interviews?
The most common reasons an application goes nowhere, in the order they usually turn out to be the cause — and what each one looks like from the other side of the table.
The no-selling rule, explained
Every GullyFuture speaker agrees to one rule before they stand up: it is not a pitch. Why the rule exists, what it does and does not forbid, and why we would rather lose a speaker than bend it.
What speaking at a GullyFuture session actually involves
People assume they need to be senior, polished or famous. They need to have done the work and be willing to talk about it honestly. What a session asks of a speaker, what it does not, and what happens after you say yes.
What a school can ask a visiting speaker for
A professional visiting a school to talk about their work is a rare and valuable hour. Most of it is wasted on a lecture nobody asked for. What to ask the speaker for instead, so the students leave with something.
How to talk about careers with a class 10 student
A fifteen-year-old is being asked to choose a stream that shapes the next decade, with almost no idea what any of the options lead to. For the parent or teacher who has to have that conversation, a way to make it useful.
What it actually costs to begin
Students imagine starting a business needs capital. Founders describe what it actually consumed — money, yes, but mostly time, income and a kind of certainty — and how much of the money was avoidable.
Should we give credit to this customer?
A new customer wants to pay in sixty days. Saying yes might win the account; saying no might lose it. What a business owner actually weighs, and why the answer is often not about the customer at all.
Should we hire or outsource?
A decision every growing business makes several times a year and most students have never had to. The considerations that actually decide it, from people who have done both and regretted each at least once.
Should we reduce the price?
The question sounds like a marketing decision. Walk through it the way a business owner has to, and it turns out to be a question about who your customer is and whether you know your own numbers.
A textbook explains cash flow. Here is what happens when customers pay ninety days late.
Every business student can define working capital. Far fewer have felt a month where the sales were fine and there was no money to pay salaries. What that month is actually like, and why it decides more than profit does.
What companies actually expect from a fresh engineer
Students prepare for the engineer they think companies want. The gap between that picture and what hiring managers describe is the most useful thing a final-year student can learn.
How to explain your engineering project
The project is the one piece of real evidence on a fresher's resume, and most students cannot talk about theirs. A structure for doing it in two minutes, and the questions that follow.
What I wish I knew before my first job
The things working professionals say when a student asks what surprised them most — collected from the question we put to every speaker, and the start of a series in their own words.
Written something that would help?
If you have a guide, a checklist or notes that people keep asking you for, we will publish it with your name on it.